According to the White House, the higher standards will likely lead to price increases of some $2,000 per vehicle to cover the costs of more expensive technology, but drivers should save an average of $6,600 in gas over the life of a vehicle. Environmental advocacy groups allied as the Go60mpg Coalition report that the new rules will create almost half a million new jobs while cutting domestic oil consumption by 1.5 million barrels or more a day by 2030.
“The standards are going to lead to large investments and a rebirth of the U.S. auto industry [as] global leaders in innovation,” says Roland Hwang, director of the Transportation program at the Natural Resources Defense Council, one of the six environmental groups (along with Environment America, the National Wildlife Federation, the Safe Climate Campaign, the Sierra Club and the Union of Concerned Scientists) behind Go60mpg. Hwang figures the new rules will generate $300 billion in extra revenue to the U.S. auto industry, not to mention lining consumers’ pocketbooks with an estimated $200 billion in fuel savings. “This is a big deal [and] something that will keep the U.S. auto industry on the forefront of manufacturing innovation.”
In addition to the new CAFE standards for cars and light trucks, the White House is calling for a 20 percent cut in greenhouse gas emissions from large trucks and buses by 2018. The fuel economy bump inherent in these new truck rules will translate to some $73,000 in fuel savings for truckers over the lifetime of a new 18-wheeler and some 530 million barrels of oil saved for all large trucks and buses made between 2014 and 2018.
Critics point out that no one can be sure how much new technology will add to the cost of vehicles, let alone how fluctuations in gas prices, consumer tastes and the overall economy could impact what types of cars people want to drive. While the new rules represent a gamble in regard to these variables, enough Americans see the benefits of more fuel efficient vehicles outweighing the trade-offs. Of course, environmentally conscious consumers can already buy more fuel efficient vehicles—Priuses, Volts and Leafs are already all over American roads. And if Congress goes along with its intent to pass the new rules, greener cars will be standard and the U.S will be on the forefront of automotive innovation once again.
CONTACTS: Go60mpg Coalition, www.go60mpg.org